Happy Tuesday Foodies!
Let’s talk money for a sec — because starting a food truck without a clear budget? That’s a recipe for overwhelm and can lead to expensive mistakes...
When I interviewed Tim from Double Dutch Fries on The Food Truck Podcast, he said:
“In the early days, we hand-cut every potato to save money — it wasn’t glamorous, but it worked. You’ve got to be clever with where you spend and where you save.”
That’s the kind of wisdom that inspired this week’s freebie:
The Food Truck Foundations Budget Tracker – a brand-new downloadable tool to help you plan smarter, feel more confident and avoid costly mistakes.
Whether you’re just starting out or deep in the planning phase, this spreadsheet-style tracker breaks down:
- Start-up costs (truck, fit-out, equipment)
- Ongoing monthly expenses
- A checklist to keep you on track
- A break-even calculator so you know how much you need to sell
Oh — and I’ve added comments throughout, with insights from my Food Truck Framework to help guide you through it. Use it to get started, check out the useful links and make it your own working budget! Obviously costs vary depending where in the world you are, however reach out if you have any questions or ideas to make this tool better!
Click on the link below and save a copy of the template to make it your own:
Most-Loved Episode:
One of the most-loved episodes (and one of my personal faves too) is the chat with Matilda from Butter Baby — we talked about everything from building confidence to branding, and how her pop-up bakery has become a crowd magnet at markets and events.
If you haven’t had a listen yet, I highly recommend you pop it on during your next prep shift.
🎧 Listen to Butter Baby's episode click here.
Help shape the next podcast season!
I’m starting to plan the next season of The Food Truck Podcast and I’d love your input. I have an idea to take it on the road, can you guess where?
👉 What topics do you want more of?
👉 Any specific trucks you’d love to hear from?
Hit reply and let me know!
What I’m into this week:
đź“– Reading: The One Thing by Jay Papasan - Just by focusing on one thing can make all the difference
🎧 Listening: The Mel Robbins Podcast - I love to listen to Mel on my walks with Dudley (my dog!)
đź’ˇ Learning: Capcut - the online tool to help make videos for social media, I'll let you know how I get on!
P.S.
If you ever want to chat about where you’re at, what’s next, or just brainstorm your big food truck dream — my DMs are open.
And don’t forget to follow along over at @foodtruckfoundations - an exciting transformation is on it's way and I cannot wait to share it with you!
You’ve got this 💪
Maggie
Butter Baby founder Matilda and Maggie
